
MadDough
Brand Identity for a Local Sourdough Brand
Client
Mad Dough
Deliverables
Brand Identity
Year
2025
Role
Creative Direction
MadDough is an Austin sourdough bakery that grew from sharing homemade loaves with friends. I designed the brand to feel as warm and playful as its story, with a handmade character that makes it feel personal across packaging, merch, and beyond.







let's work
Currently open to new opportunities and projects. If you’re looking for someone to bring ideas to life or elevate your brand, feel free to reach out—let’s create something impactful together. Let's work.
Currently open to new opportunities and projects. If you’re looking for someone to bring ideas to life or elevate your brand, feel free to reach out—let’s create something impactful together. Let's work.
Currently open to new opportunities and projects. If you’re looking for someone to bring ideas to life or elevate your brand, feel free to reach out—let’s create something impactful together. Let's work.
Services
Brand Identity
Art Direction
creative Strategy
editorial direction
Campaign Concept
Digital Design
Product Storytelling
Marketing Visuals
Services
Brand Identity
Art Direction
creative Strategy
editorial direction
Campaign Concept
Digital Design
Product Storytelling
Marketing Visuals
